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GROWTH STRATEGIES

MARKETING EXECUTION

Overview
C3 Business Process
Blogging / Podcasting
Customer Community Building
Public Relations 2.0
Go-to-Market 2.0
Word of Mouth Marketing

Naked Conversations
by Robert Scoble & Shel Israel

How Blogs are Changing the Way Businesses Talk to Customers

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Bring Your Team to a Razor-Sharp Focus

Learn Why it's Critcal to Listen to the Voice of the Customer...

Through our trademarked, proprietary C3 Business Process® we help technology and service companies ensure that the Voice of the Customer is connected throughout all the business plans and processes. Additionally, this process ensures that there is a consistent set of messages delivered by all associates within the organization and is reflected in all internal and external communications. This process is based on our collective four decades of experience at AT&T and Lucent Technologies.

Find them. Engage them. Convert them. Evangelize them… Elevate them to the position in your company they deserve.

Finding the time it takes to develop and execute a strong marketing plan that reaches all of your audiences may be the biggest marketing challenge of all.

However, here are the other top contenders we hear about from business owners and marketers:

Attracting Qualified Prospects

Acquiring Profitable Customers

Identifying Customer Evangelists

Building Customer Communities

Recruiting Industry Influentials