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Naked Conversations
by Robert Scoble & Shel Israel

How Blogs are Changing the Way Businesses Talk to Customers

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Exciting Things are Happening...
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October 3, 2006: Cynthia Trevino Leads Velocity Academy Workshop ,"Using the Blogosphere to Drive Business Growth." There is a new trend in business with the power of Wall Street! It's the blogosphere! Join us for an interactive workshop to learn about the power of blogging as a tool to begin and carry on a conversation with your customers, not simply a marketing channel. Date: 10/11/2006. More...

December 2005: Jim Butz Joins MIT Forum Program Committee.
The MIT Enterprise Forum is about discussing the business issues of leading technology companies in a public forum where everyone learns about how to keep hot technology companies running straight and fast. The MIT Forum uses a case study method to uncover valuable insights about presenting companies.

May 24, 2005: "Small Company, Big Image - Web Branding on a Budget."
Internet makes it easy for small companies to look bigger and more professional with new tools and web services. Whatever your company's starting point, you can leverage the newest web tools and capabilities to cost effectively introduce a new technology, develop a winning product, build your brand and generate sales for your company. This workshop will walk you through the whole process. It will take place from 8:00 a.m - 12:00 p.m. at the Connect Offices, 8950 Villa La Jolla Drive, Suite A-12, La Jolla. Cost: $35 pre-registered, $50 at the door. Presented by Cynthia Trevino & Randy Brown.

February 5, 2005, Jim Butz presents "Driving Revenue Growth By Making The Right Investments" to the High Tech Marketing Alliance, San Diego.

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Find them. Engage them. Convert them. Evangelize them… Elevate them to the position in your company they deserve.

Finding the time it takes to develop and execute a strong marketing plan that reaches all of your audiences may be the biggest marketing challenge of all.

However, here are the other top contenders we hear about from business owners and marketers:

  1. Attracting Qualified Prospects


  2. Acquiring Profitable Customers


  3. Identifying Customer Evangelists


  4. Building Customer Communities


  5. Recruiting Industry Influentials